Finb

Monday – On Monday i researched ID magazine in more depth to get an understanding of the magazine as a whole, i also looked at other street wear magazine covers and looked at different angles so that when i was in the studio i had an idea of what i wanted my final magazine cover to look at. I also looked at common colours used in high end magazines so that when i came to edit the picture i could make it look professional by using colours that indicate a high end magazine cover. I also booked the studio and a camera so that there where not any delays in my shoot.

Tuesday – Tuesday morning i looked back at research to finalise my plan for my shoot later on that day, i asked another student to model for me as he was wearing similar clothes to what i envisioned for my final magazine cover. Later that day we headed over to the studio and played around with the lighting as i had booked the studio out for an hour which gave us enough time to be able to play around with lighting to see what looked the most professional and high end. After we had successfully choose the correct lighting we started shooting and used different angles that i had previously looked at and liked. I took 47 photos of different angles and some had a prop in so that i had a vast selection to pick from.

Wednesday – On Wednesday i choose an image that had successful lighting and an interesting angle that connoted ID Magazine as that magazine was my inspiration for my final cover. I edited in camera raw to give it the edgy look i was looking to create, i was then inspired by the layout of ID Magazine so i followed a similar layout.

 

 

 

 

 

 

 

 

 

 

 

 

 

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Rules of Magazine Design

Design for function, not for decoration

• Good design facilitates reading
• Good design draws the reader in
• Good design leads the reader
• Good design has multiple points of entry – headlines, decks, photos or illustrations, cut lines, sidebars while being clean and simple

Magazine layout – top to bottom

• Department heading
• Headline
• Deck
• Byline
• Body/copy
• Pull quote or pull out
• Somewhere on page a piece of art etc to make it more eye-catching

Four elements to a page

• Art (graphics, photos, illustrations)
• Text
• Headlines/ titles and subheads/decks
• Captions

White space – can be used for effect as it can make the art on that specific page stand out

Art – always have a dominant piece of art on the page                                                                  Can rely on photos to tell the story

Unity (rule of design)

• Magazines should be consistent: style, typeface, colour palette, use of white space
• Consistent design helps give a magazine personality

Typography                                                                                                                                                                 Limit yourself to just a few fonts:

• One for body copy
• Another for department titles
• A third for photo cut lines
• Use special fonts for display headlines

Trend: brief text, lots of illustrating images                                                                                      Celebrity covers

Anatomy of a magazine cover:

Logo                                               White Space

Main image              Issue/ date/ price

 

 

My magazine idea – for my magazine the topic will be new and old fashion that has come back, my target audience will be 15-20 year old males. This magazine will be about retro clothing that has made a comeback.  I have chosen this topic as I am interested in how and why different types of clothing comes back, on my front page I will models that are wearing different retro outfits, it will include a logo, some white pace, cover lines, information on the bottom.

Photographic Application – naturally every photo has a purpose, and these purposes can be categorised into 12 different applications.

• Advertising
• Promotional
• Fashion
• Photo journalism
• Portraiture
• High street studio work
• Architectural
• Medical
• Illustration
• Fine art
• Documentary
• Crime

Photography Application – Photography application is the practice of creating images by light and/or other techniques, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film.

How can I use photographic application in magazines – I can use photographic application in magazines by using lighting to my best advantage to create the main focus the clothing, I will do this by using a muted background. The lighting will be bright and aimed towards the models so that nothing else is the focus. I will focus on fashion as this topic has a high demand in magazines etc. Fashion is important to many people as it helps people express themselves and be presented how that person would like to be seen by other members of the public.

What is advertising – advertising is promoting your product in the best way possible to make the advert eye catching. This can promote a product, service, and/or a campaign, you can use different formats to advertise your product etc. The different ways you can advertise is, posters, billboards, t-shirts, magazines, television, and social media etc.

What is promotional – this is a way to attract interest in specific product or service by offering additional reasons to by that product against another product. It can include vouchers, price reductions and sometimes free products.

What is fashion – a popular or latest trend, including clothing, hair styles, and interior. Fashion is powerful to the eye and is often a constant trend in the style of how people choose to present themselves.

What is photojournalism – this is a way of communicating news, documentary’s etc through the use of images to incise more visual viewers. It often refers to still images but sometimes video and/or broadcasting.

What is portraiture – painting or taking portraits, or using other artistic representation in which the expressions are the main focus to create an emotion from an image.

What is high street studio work – this is usually before and after and/or start to finish. This is normally used for photo albums or for personal use.

My Images

 

Phototherapy

Psychotic disorders (hearing voices) – it involves distorted awareness and thinking, two of the most common symptoms is hallucinating and delusions which are false fixed beliefs that the ill person accepts as true.                                                                                                                                     Approximately 1% of the population suffer from some type of psychotic disorder, these disorders are most common in late teens to early thirties and effects men and women equally. Illnesses like this are often genetic.                                                                                                  We will be doing this in the media studio and around the college to assure a range of different images.

 

OMG STREETWEAR (photographer not known)

Question Air Practice

What makes a good question / why use a questionnaire?

• Good to obtain information
• You can use questions targeted to get the information that you need

They can be done is several ways:

• Post/email
• Phone
• Face to face

The order of a questionnaire – start with basic details and then move onto more in depth questions/ relevant to what is being investigated.

Not personal – try to avoid questions that need personal/ embarrassing answers.

Easy to answer:

Open questions – allow people to write anything related to the questions.                                                                    Closed questions – restrict answers by giving options.                                                                                                          Keep answer boxes clear and simple.

How can media products influence a mass audience?

Mass media in simple terms is a medium to communicate to a mass audience by using different forms of technology. This includes television, radio, internet, newspapers, pamphlets etc. Today a life without the presence of mass media is unimaginable.

Hypodermic needle theory                                                                                                                            Definition – the hypodermic needle is a model of communications suggesting that an intended message is directly received and accepted by the receiver.

Several factors influenced the development of this theory:

• The fast development of the media industry as it gained power to reach mass audiences.
• People quickly begin to believe everything within the media and accepted its messages as a norm with little reassurance

Uses and Gratifications theory                                                                                                                      Definition – a way for the audience to play an active role interpreting and interrogating media into their own lives.

Positive Impact	Negative Impact
Keep in contact Reduce boredom Form of documentation Informs you of world news (often negative but knowledgeable) Targeted advertising Constructive criticism Raises awareness	Can increase stress (social media) Can prevent you from working Addictive Breach of privacy Negative criticism Platform  for hate crime Affects how we write (due to autocorrect) Effects physical and mental health

Members of editorial board

• Editor-in-chief
• Assistant editor
• Managing editor
• Design editor
• Photo editor
• Copy editor
• News editor
• Feature editor
• Opinion editor
• Entertainment editor
• Sports editor
• Package editor
• Shorts editor
• Business editor
• Web editor

Positions

• Artist
• Advertising manager
• Ad designer
• Marketing manager
• Accountant
• Staffer
• Distribution manager
• Public relations manager
• Events coordinator
• Blog manager
• Web designer
• Web staffer
• Web programmer

 

Framing and Composition

• Rule of thirds
• Golden spiral ratio
• Negative space
• High angle shot
• Low angle shot
• Canter/Dutch angle
• Depth of field
• Leading lines
• Shapes and double framing
• Symmetry
• Repetition

Photojournalism

Different types of photojournalism

Spot/Breaking News

• Attack
• Death
• Wild fire
• Burglary

General News

• Press release
• Fund raising
• Product launch/ Ceremonies

Portrait journalism – a portrait that involves a member of community shown in their usual environment.

Sports photography – photography of people involved in sports.

 

How to create a successful magazine cover?

Use a Great Masthead

• Magazines logo: top of cover and should be the first thing your reader sees
• It must be legible and tell people about your magazine.
• The masthead is developed with illegible fonts; people won’t view it as you intended.
• Remember, your magazine cover design will be fighting the other covers for attention.

Use a great cover photo

• A well-designed cover can get your magazine noticed even more importantly, picked up.
• Choose a photo that is interesting to your potential readers or which tells a story.
• Choose a photo that is recognisable to your target readers or shows action, unusual colours, taken from unusual angles, or combinations of all these.

Careful font choices

• The choice of font can be a major impact on the overall professionalism of a magazine cover. Using to many font faces is visually confusing to the reader.
• Research shows that serif fonts, especially small ones are easier to read than san-serif fonts.
• All caps can be difficult to read.
• Avoid stretching or over compressing your fonts.

Micro Analysis

• Cinematography (camera angles, movement)
• Mise-en-scene (props, costume, lighting, character, set)
• Sound

Macro Analysis

G.R.A.I.N

Genre                                                                                                                                                      Representation                                                                                                                                        Audience                                                                                                                                                  Institution                                                                                                                                                Narrative

Micro Elements

I feel the camera angles have been used effectively as they have blurred the foreground so that the main focus is what he is wearing and is face, hair, etc. For the lighting they have used harsh but effective lighting.  They have showed this by putting minimal light on one side of his face and a bright almost red light on the other side of his face, using different colours makes the image more eye-catching. They have used muted colours but yet it is still effective due to the red lighting. It looks as if he is making a gesture as his hands are at the very front but blurred out.

Macro Elements

The genre of this magazine is fashion, this is represented well as I feel the clothing has a big impact on the image and what type of fashion it is (street wear). I feel the audience would be male teenagers to early 20’s, I think this is obvious due to the clothing the model is wearing and also by the age of the model.

Fashion Practice

The techniques and skills I have used today to achieve my final practice images are, how to accomplish a successful pose, what lighting we need and where it should be placed for a successful portrait and the gravitational point on where we need to focus. This was important as it helped accomplish a high end/ professional look to our images, by knowing what lighting to use (one soft light and one panel light on the same side) this helped me get the look that I wanted, with the lights on one side it meant only one side of the face was clear, I decided to do this as it was inspired by ID magazine. This helps me towards making my final magazine cover as it gives us practice on what we like and how we are going to achieve it so we are able to get a successful magazine cover at the end of the project.

 

This task helps and gives us more experience with photography in general. It will help with our magazine covers as we are able to see what is a good way on how to photograph people in the best way to get depth and show different emotions/facial expressions to possibly attract the target audience and the topic you are studying for your magazine cover.